Hi, I’m Lucy.
I help good teams do great work.
I'm a senior content and communications leader who steps in when teams need interim leadership or extra capacity for a major initiative.
Whether you’re covering a leave, filling a leadership gap, or tackling an ambitious project, I get up to speed quickly.
I join your team, earn their trust, and take ownership of important work. You get an experienced colleague, not another vendor to manage.
And I do the work, too. As a former journalist, I bring curiosity and editorial judgment, aka “taste.”
My approach
Be human.
Own the work.
Lead by doing.
Bring order to the chaos.
Move fast and get sh*t done.
Need experienced leadership or help getting it done? I can step in, take ownership, and help your team move forward.
My story
I'm a content and communications leader, strategist, and storyteller. For 20+ years, I've helped companies tell better stories and build teams that do great work.
I started my career as a journalist, which means I’m curious. I ask a lot of questions, and I listen as much as I talk. I have strong opinions about what makes a good story.
As a leader, I believe in treating people like people. I know how to build trust and bring calm and clarity to chaotic situations.
I'm excited about what AI can do, especially automating processes, improving workflows, and accelerating research. I've helped teams put AI to work in practical ways, without sacrificing original thinking or editorial judgment.
I've led content and marketing teams at Amplitude, Zoom, CartHook, Cozy, and Heylo, and worked with tech companies including OpenAI, Gong, and Anomalo. I've also worked with brands like Nike and Adidas.
My journalism has appeared in The New York Times, The Wall Street Journal, BBC, Bon Appétit, Sunset, and Men's Journal. I'm a certified beer expert and author of two beer books.
When I'm not thinking about what's for dinner, I like to play outside and have adventures from my home base of Portland, Oregon.